How to buy software when you cannot read the code.
You are a founder with revenue and no tech team. You do not need to learn to code. You need to know which questions to ask, what a fair price looks like, how to scope a project before you sign, and how to keep your code and IP yours from day one. These guides are written in plain language for exactly that buyer, by people who build and run software for founders like you.
01 / Where to start
Read the one that matches the spot you are stuck on.
If you are at the very beginning, start with building software without a tech team. If you are already in a bad spot with a developer, jump to the signs and the vetting guides. When you are ready to talk scope and price, see our services.
02 / The guides
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01
Build software without a tech team
- The fifth option, beyond learning to code, hiring, or gambling on an agency.
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02
How to vet a software development agency
- The questions that surface hidden juniors and subcontract roulette.
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03
Why founders burned by developers choose us
- For anyone who was ghosted, held hostage, or left without the source code.
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04
How to scope software before hiring
- Get to a fixed scope and price before anyone writes code.
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05
Signs you hired the wrong developer
- The early warnings of over budget, over timeline, and going dark.
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06
How much should custom software cost
- Real ranges, what drives them, and the total cost of ownership.
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07
How to protect your idea when hiring developers
- Own the repo, the IP, and the accounts from the first line of code.
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08
Automate a business process with AI
- Where AI cuts admin hours, and how to judge it without trusting a demo.
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09
Best development agencies for non-technical founders
- What to look for, and how to compare the field fairly.
Ready to talk about your own project? Start with a short audit. Start a conversation.
Last updated June 2026 · Talk with Felipe
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